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What Works Studio

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Create Engagement
and Drive Growth

We drive growth by building brands, campaigns, and experiences that people love and cultivating communities around them.

Welcome to What Works.

What Works Studio is an award-winning creative agency that offers full-service marketing services and specializes in social media content and campaigns, brand development, digital marketing, website design and development, podcast production, photography and video production, advertising, research, and events.

 

We create dynamic engagement, spark collaborations, and fuel movements. Our work has resulted in hundreds of millions of dollars in economic impact, billions of earned media impressions, viral social media events, and global brand recognition for our clients. 

 

We are strategists for the time we live in. We provide you with ideas, tools, and implementation to grow an audience that comes to you. We do this by building brands, products, and experiences that people love and cultivating communities around them.

 

Do you have an opportunity that requires a creative solution? Want to launch a campaign, product, business, or event that people won’t soon forget? Let’s talk.

What We Do.

Social Media.

We put the enormous power of social media to work for you. We are pioneers in cutting-edge techniques to establish and grow brands online. We conceptualize memorable social media personas and implement strategic content campaigns that transcend digital marketing noise to build remarkable followings and affinity for brands.

Marketing.

We seamlessly integrate with your in-house marketing team to bring fresh eyes, a new strategy focused on ROI, and capabilities to implement campaigns that generate qualified leads, create loyal fans, and drive revenue. We develop websites, videos, print collateral, brand identities, and messaging to elevate your brand and drive growth.

Brand Development.

Your brand is the single most important aspect of your marketing efforts. We help brands connect with audiences by crafting authentic narratives, logos and compelling visual identities that stand out, build trust, and inspire action.

Websites.

We specialize in designing and developing websites that convert leads and look gorgeous in the process. We can optimize and maintain your existing site, create landing pages for your campaigns, or build you a new site from the ground up.

Rave Reviews.

"I've worked with 4-5 social media content strategy firms, and What Works trumps them all..."

Ben Smith, Homewood Interiors

"Astonishing vision."

Mary Duston Lidinsky

"Creative Genius."

Peter Hoffberger, Hoffberger Insurance Group

"Genius crew."

Heather Fields, GiveCorps

"Communications gurus!"

Doreen Bolger, Director, Baltimore Museum of Art

"Baltimore will forever be changed because you had vision and dedication."

Mike Galiazzo, Regional Manufacturing Institute of Maryland

"Genius in concept and flawless in execution."

Elizabeth J. Himelfarb Hurwitz

"The website is amazing! You guys nailed it and I love, love, love it!"

S. Smith, G.B. Smith Photography

"Your work is amazing!"

Amy Webb, Author and Founder of Future Today Institute

"Your work was one of the reasons we were acquired and joined a national network of industry leaders. Our capacity to do phenomenal work has increased exponentially."

BJ Sing, CEO of EventEQ

"A rare combination of strategic thinker and creative executor… all of this has worked to shorten our sales cycle, which of course has led to better sales. I highly recommend What Works Studio."

Derek Gordon, Yield Software

"This new logo is fantastic! There was clearly both brilliance and God-driven inspiration behind it."

John Frisch, CEO, Miles and Stockbridge & Chairman, Well for the Journey

"I am starting to cry it looks so good."

David Eisele, CEO at Davelle Clothiers

“Hall and Allen can never be accused of thinking small... They traffic in big ideas."

Baltimore Magazine

"I have never seen, anywhere, a transformation of vision into reality that was such a stretch. And so fast. You two did it!"

Gary Vikan, Director, The Walters Art Museum

"So impressed with What Works Studio."

Amy Webb, Author and Founder of Future Today Institute

"Both Mr. Trash Wheel and Light City are two of the greatest stories to come out of Baltimore in recent years and neither would have been possible without What Works."

Adam Lindquist, Waterfront Partnership of Baltimore

"No one knows or leverages 21st Century new media better."

Peter Davis

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About Us.

Our Work

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